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Generate Traffic With a Blog Contest or Promotion

Generating traffic for your blog is a challenging task that, at times, will need a lot of creativity on your part. As such, bloggers have been partnering with marketing companies to facilitate contests. This has been proven to be a very effective strategy to bring in new readers, especially for popular bloggers. Holding contests is definitely a great way to increase traffic for your blog. By giving away big-ticket prizes such as getaway trips, the latest smartphones, or even expensive beauty treatments, people have extra motivation to actively visit your blog and participate in your contests. The more enticing your prizes are, the more people will find good reasons to keep visiting your blog. Blog owners usually cannot afford to give away big-ticket prizes on their own. Most bloggers partner with marketing companies who provide the prizes. Since this is an indirect way to increase brand awareness, most marketing companies are usually interested in partnering with popular bloggers. Some marketing companies approach bloggers to suggest a product giveaway so they can in turn benefit from the free advertising and product exposure. You do not need to have expensive prizes to hold a contest.  Even a brand-new blogger can hold a fun contest with a small group of readers by giving away something like a $5 gift card to Itunes, Amazon, or something relevant to your blog theme.   A contest like this certainly might bring in new readers to your blog, but it also is a way to thank your current readers and let them know that you appreciate the time that they devote to your blog.  If you have products available on your website, you might offer one as a prize for your contest.  If you have an e-book available, offer free copies.  Be creative and work within your budget. The mechanics of the contests actually vary from blogger to blogger. The method of joining can either be through liking a photo, answering a random trivia question, submitting a video entry, or even recommending the blog site to five new friends. In fact, a popular way to facilitate a giveaway contest is through comment posting.  By leaving a comment to a blog post, you are automatically given a chance to win the prize. The nature of the contests is really dependent on the bloggers. Try to go with the easiest methods for people to sign up; the more steps people have to take, the less likely they are to actually participate in your contest. Social-networking sites are also effective platforms for product giveaways and contests. Since there are more active users on these websites, you can reach more people with your contest or promotion....

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Smart Ways to Build Traffic – You Tube

As you add valuable content to your blog, you should consider multimedia marketing (any kind of marketing that uses audio and visual materials).  In order to give your blog an edge over the competition, and to further build your brand within the blogosphere, you might consider adding videos if you can produce ones that will add value to your blog.  YouTube is one of the most well-known websites that you can use to share your videos with the world. YouTube is probably the most popular website people visit when they want to search for and watch videos. Using the video site as a way to build traffic to your blog can be very effective.  YouTube is easy to use (whether you are uploading videos or just sitting and watching them). Because more people have short attention spans, you must create quality videos that will not bore viewers. If you are not sure how to accomplish this, go to YouTube.com and find some of the videos posted by the top bloggers.  Pay attention to how they present their material, and which of their videos has had the most views. With millions of subscribers, YouTube has the potential to persuade lots of new readers to visit your blog.  You can set up your own Subscriber Channel so that people will be notified each time you post new content.  Make sure that each video you post includes information on your blog and encourages viewers to visit your blog, or follow your Twitter or Facebook pages. There are some disadvantages to YouTube as well. Sharing videos on YouTube means that you are sharing your information with anyone in the world.  Your videos will be exposed and susceptible to nasty comments and remarks that could affect your blog’s image.  YouTube viewers are more likely to write nasty comments in the video comment section than people who are commenting on your actual blog site.  Your videos also might be copied and used by others to promote their own websites. Entire YouTube Channels have been hijacked; you can un-do this by going through the proper YouTube procedures but there is the chance your blog reputation might be trashed before the situation is corrected (assuming you are aware of the hijack).  Video length is also limited to just 10 minutes (although you can upload a few videos and make them into ‘parts’). Video size is also limited to 1024 MB. The staggering quantity of videos already on YouTube means it will be hard for people to land at your video, so it is very important that you type in relevant keywords so that your content is easily visible in searches. iTunes is...

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