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How to Rapidly Increase Your Subscriber List

How to Rapidly Increase Your Subscriber List

Building your email subscriber list is PRIORITY ONE for a successful blog. If you want to bring a lot of high-quality visitors to your blog, quickly, then you need to pay very close attention to these two words…

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Don’t Make These Social Media Mistakes!

Don’t Make These Social Media Mistakes!

As an online business owner (yes, your blog is your business if you want to monetize it in any way), you need to make sure that you are reaching out to your audience through whichever social-media platforms your audience favors.  Keeping up with social media can be very time-consuming and you might be tempted to “cheat” the system or spread yourself too thin by posting information that is not helpful to your audience.   Whether or not you use it, and how you use it, should depend on how you best communicate with your readers and how they like to communicate with you.  If you do decide that social media can benefit your online business (which is the case for most bloggers), please keep in mind that your well-earned blogging reputation can quickly evaporate if you commit the following social-media mistakes: Buying fans or followers.  It is possible (and might be tempting) to purchase a following on the major social-media sites like Twitter or Facebook.  What you will end up with is a bunch of fake profiles (created by the people that sold you the following) or a pile of people that have no interest in your business and will not stick around.  The point of social media is to have interaction with YOUR audience; if you have a quality blog with relevant, helpful information, you will earn a real following.  Over-posting.  If you run around online and put your link all over the place without making any meaningful comments or connections, it will be very clear that you are a “spammer” and that reputation will follow you back to your blog.   You can and should use social networks to interact and build relationships by posting thoughtful and helpful comments.  If you think you can truly benefit the conversation of another blogger on a social-media site, consider contacting them directly to build that relationship and ask if you can exchange guest posts.  Over-scheduling.  Most of your posts, tweets, etc., can be scheduled.  When you are setting up your scheduled content, make sure you don’t send out too many in a row; people will delete you and hit unsubscribe faster that you can schedule your next Tweet. Think about your own experience with social media… how many tweets or Facebook updates do you read from the same people every day, or multiple times a day? Don’t you end up ignoring most of them? Now think of that person who you have great expectation of reading, who posts or updates once a week or less and you are eager to read their stuff. Stealing content.  It is really easy to repost something or re-tweet something without...

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If You Are Not Using Google Alerts You are Missing Out!

If You Are Not Using Google Alerts You are Missing Out!

  Wouldn’t it be great if you were notified every time someone mentioned your domain name on-line?  How about if you could tell how often (and where) your competition is being featured so that you can add your own link to the discussion?  What about taking full advantage of the indexing features of Google?  All of these options are available to you through use of Google Alerts.  When setting up Google Alerts, keep the following in mind: There will be a lot of email headed your way.  You can designate how often you want Google Alerts to send you messages (daily/weekly) and some people even decide to create an additional email address specifically for receiving Google Alerts.  Then you can check the alerts as you have time and your regular inbox isn’t bombarded with alerts.  It’s Google, so you’ll need a Gmail account.  In your Account Settings, click on “alerts, then “my products.”  Set up the keywords you want monitored and then tell Google which email address to send the alerts to.  What kinds of alerts might be helpful? Product and Brand Alerts.  Be sure to include all your brand names (website title, domains, keywords, etc.) and their common misspellings if that is relevant.  You will then receive an email when someone mentions your brand.  This is a great way to reach out and thank others for mentioning your business; you might find that some great relationships are established starting with a simple “thank you.”  Set up “Someone Needs An Answer” Alert.  If you want to have the chance to be the first blogger to answer a question (and get a backlink to your page), you can set up a question query related to your field (i.e.  “what is the best motor oil?” or “the best tennis racket?”). With this alert, when Google finds a blog or website where this question has been asked, you’ll get an alert, and  you can go there and offer your expertise and link back to your blog or site. Competitor Alerts.  Create an alert to let you know when your competition (url, domain name, website name) is mentioned.  Include misspellings as well.  With these alerts, you can see who is talking about your competition and work towards getting your own blog mentioned as well.  Keyword Alerts.  Set up alerts for keywords or phrases specific to your blogging topic so that you can see what is trending, or discover new sites and blogs that come online in your niche… or get any news that appears about your topic.  Only your imagination will limit you when it comes to putting the powerful of Google to work for you via alerts....

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The Internet is a Great Place to be the NEW GUY

The Internet is a Great Place to be the NEW GUY

I get a lot of e-mails from people who see the mountains of bloggers ahead of them (more like the Mount Everest of bloggers) and do not even want to start blogging. They think they missed the boat. They are too far behind. They are starting in the ten millionth position of a race. What’s the use? Too late. Right? Wrong.

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Get More Readers & Get Your Blog/Link Out To Thousands

Get More Readers & Get Your Blog/Link Out To Thousands

  Since the first business was created, there’s been an argument over what is most important: sales or operations. Without a product, it doesn’t matter how many buyers you have. Without buyers, it doesn’t matter how good your product is.   When it comes to blogging, that argument is synonymous with readers and content. Let’s not debate which is more important but for the sake of this post go with the assumption that getting readers is at least one of the most important things you have to accomplish. No matter how much great content you have or cool products you offer, the amount of readers is going to determine your level of blogging success both in terms of popularity and income.   So let’s talk about some ways to get more readers: Use Popular Social Networking While I am not a fan of jumping on board every new social site and trying to keep up with a dozen different social networks, it’s foolish not to leverage the popularity of sites like Facebook and Twitter. Make sure you are putting up references and notifications on the popular social sites pointing back to the great content on your blog. Email Subscriber Lists If you could add a third item to the “most important things concerning your blog” list it would be your email subscriber list (along with growth, i.e. getting the readers, and great content). Your email subscriber list is your virtual gold mine and a direct pipeline to your loyal readers. You should have a goal of creating ways to get every visitor, reader, and buyer onto your voluntary email subscriber list so that you can notify them judiciously of new content or offerings. Visual Appeal We live in a visual-image-based world now. Great text content must be accompanied by quality visual variety, including good images and formatting. Short paragraphs, headings and subheadings, call-outs, bullet lists, and graphics are going to make a reader feel at home and give them an impression of quality design. Don’t underestimate how much the overall visual format means to your readers before they ever actually read one word of your content. Relevant Content While it goes without saying, the content on your blog should be relevant; which means it should be the type of content your readers have come to expect. This may seem like a no-brainer, but many bloggers are tempted to just throw in whatever they happen to feel like writing, such as personal opinion, reactions to current events, or some soapbox issue. A blog is a perfect place for that type of content if your blog is appropriate for that type of content.   If you have built...

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Converting Visitors To Subscribers Is Easy:
I’m Getting 50-100 New Subscribers a Day

Converting Visitors To Subscribers Is Easy:I’m Getting 50-100 New Subscribers a Day

I’m currently getting about 50-100 new subscribers a day (91 today as of writing this sentence) with an opt out rate of less than 1% and the growing momentum is obvious. My daily subscriber number is steadily growing. So I’m able to speak with some experience on the topic rather than just repeating concepts. To be honest, I find the method of getting subscribers from new traffic to be rather straightforward and easy. Find out how…

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